Top Mistakes in Behavior Change – Part 4 of 4

This is the final post in our series on the common mistakes in behavior change, and what you can do about them.

 Mistake #8: Focusing on abstract goals more than concrete behaviors

We come up with abstract goals for our teams, such as “Improve the guest experience!” or “Sell more high-margin items!”

Examples of concrete behaviors are:

  • Ask every party if they would like an appetizer.
  • Have at least one interaction with everyone on your team, every day.
  • Spend 30 minutes talking with guests in the lobby every day.

If you’re serious about it, break it into concrete, measurable, achievable goals.

The Key: Abstract: Get in shape. Concrete: Walk 15 min. today

Mistake #9: Seeking to change a behavior forever, not for a short time

Let’s face it: forever is a long time.

Start by defining a time window for the behavior you want to change. Set a goal to do something everyday for a week. If it works, continue. If not, reevaluate.

It can be hard to start something knowing it will go on indefinitely. A short, intense trial period helps us focus our energy.

The Key: A fixed period works better than “forever”

Mistake #10: Assuming that behavior change is difficult

As long as you have a willingness to use the techniques shared here, you’ll be well on your way to changing your own behavior, and that of your teams.

To Recap:

  1. Imagine willpower doesn’t exist.
  2. Seek tiny successes, one after the other.
  3. Pay attention to environment.
  4. Focus on action (new behaviors), not ending old ones.
  5. Make behaviors easier to do (overcome motivation issues!)
  6. Use triggers.
  7. Understand that information does NOT lead to action.
  8. Keep it concrete, not abstract.
  9. Work within a fixed period of time.

The Key: Behavior change is not so hard when you have the right process

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